Your product, service or organisation needs to be showcased in a way that elevates it from the noisy crowd, that really speaks to the inherent and unique benefits you offer.
It’s about engaging your audience so they grasp the why and the how, and that what you offer is actually quite amazing. But you’ll also want to run the numbers on the ROI, and see how successful the marketing has been.
If you can’t justify the spend, what was the point?
FW are not only about visuals that engage your audience. We’re equally as passionate about the psychology behind why people engage and take action. Our winning formula of creative + science = results will ensure that your audience grasps the message firmly, and ultimately acts upon it.
Be it a single film, or a whole series as part of a broader integrated campaign, our modular services can be pick-and-mixed to fit exactly your requirements.
Honestly, you guys have been the best agency I’ve worked with in any of the companies I have worked for.
So thank you for being so great! I’ve really enjoyed working with you all this year and from the way the videos have been received I’m certain there are more videos in our pipeline.
Amar C — dunnhumby
This is often the starting point for our engagement with clients.
We work with you to develop a script which articulates the specifics of your product or service and conveys the tone of the piece.
The storyboard specifies the visual narrative and tone of the film. Combined with style sheets the storyboard is an agreed road map for development of the final film. It allows you to understand what the final film will look like and to provide input so that you can be confident that the film fits your needs.
Whether it’s an interview or a showcase of your products, filmed footage is often a key aspect of a promotional film and it’s an area in which we have 20 years of experience.
How well did we do? How effective was your film at selling your product? This is the metric we judge our work by and it’s how we understand where things have worked and where things could be improved. Metrics and ROI are vital to ensuring your marketing budget was well spent.
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